Comings & Goings: New prom boutique focuses on teens
By Marissa Amoni For The Beacon-News December 6, 2012 5:24PM
Wolsfelt's Prom Boutique | Marissa Amoni ~ For Sun-Times Media
Updated: December 7, 2012 5:28PM
What is white, black, green and chic all over? The new Wolsfelt’s Prom Boutique at 153 Ashland Ave. in Aurora.
The latest offering at the Wolsfelt’s complex at Ashland and Lincoln avenues brings elegant decor with black-and-white wingback chairs and accents that play nicely off bright green walls, and loads of shiny, sparkly and glittery gowns of every size and color.
The prom-themed shop opens Dec. 15 and also offers outfits for formals, quinceaneras and special occasion gowns, along with accessories and a tuxedo department.
Sisters Vicki and Dawn Wolsfelt started planning the shop about a year ago after Captured Moment Photography moved out of the location and into the bridal building.
The sisters have been running Wolsfelt’s Bridal since their mother, Donna, passed away in 2009. The business was started by Don and Donna Wolsfelt in 1974, and the sisters are now co-owners.
Prom attire was formerly housed with bridal gowns in the bridal building for the last handful of years. The new location allows them to focus specifically on formal wear for teenagers.
Teens can hang out in a quaint room adjacent to the showroom and watch TV, or receive free hair and makeup trials courtesy of the onsite Calla Lily Salon and Spa on Saturdays.
“It’s going to be really fun,” said manager Andrea Dawn Goforth. “It’s going to be somewhere where teens want to come.”
Wolsfelt’s Prom Boutique officially opens Dec. 15 with a grand opening event from 9 a.m. to 4 p.m. Dec. 29.
The grand opening will feature prom bingo, live modeling, free trial makeup and salon services by Calla Lily Salon and Spa, a DJ and more.
The store is also hiring high school students, and is partnering with local high school home economics and fashion merchandising classes. For more information, visit www.wolsfeltsprom.com.
Such is life in Geneva
C’est La Vie by Sylvie opened late this summer at 25 S. Third St. and recently celebrated with a ribbon cutting. The store celebrates all things French, including apparel, skin care, fashion accessories and more.
Colorful scarves, fun handbags and glitzy jewelry are all part of C’est La Vie. It’s all part of treating women to the good life for owner Sylvie Baumann, who has spent the last seven years running Beauté by Sylvie, a day spa at 211 James St. in Geneva.
Baumann encourages wellness and growing old gracefully at both of her businesses. She shares her beauty and fashion tips for women in person, and online at both Pinterest and Facebook.
Find out more by calling C’est La Vie by Sylvie at 630-578-6018.